Sustainability according to TheGuardian.com

“Lessons from history: why what we say about sustainability matters”

That is the title of an interesting article published on TheGuardian.com last Tuesday, March 10th. It describes in a very interesting way how the terminology of the word sustainability became more and more used in a business context. What do you think about it? Check the whole article here: http://www.theguardian.com/sustainable-business/2015/mar/10/sustainability-jargon-terminology

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